About Us

Here at WINCHMAX, we are all dedicated winch enthusiasts and we have evolved to become one of the UK’s leading brands, providing a range of winches to suit most recreational and industrial users’ needs.

However, that’s not to say that if you can’t find something to suit your specific requirement that we can’t help you.  Our aim has always been to bring you top quality, well-engineered and fully supported winch products.

We are also very proud to provide a level of customer service above and beyond industry standards to ensure your peace of mind, if you have a question, please call one of our team on +44 (0) 1986 899 264 we are here ready to help.

Our Range

With an established and enviable reputation in the Recovery, 4x4 and Off-Road markets, we are proud to stock a wide range of 12V and 24V Electric winches which are also available in Slim Line (SL) versions. We also offer a wide range of Industrial Hydraulic winches which continue to evolve as demand increases.

We stock and supply Military Specification winches, with additional features and benefits as well as winches for Emergency and Rescue services.

We also stock EN14492 compliant winches that meet stringent industry standards. We welcome all enquires and if you can’t find something that you are looking for, please call one of our technical team who will be happy to discuss your requirements.

Why Us?

  • With low overheads, we offer a range of high-performance winches to provide the maximum cost benefit to you, our customer.
  • All our winches are engineered to the highest standards using the latest technologies and manufacturing processes.
  • By keeping a customer-centric focus and tightly managing our operational overhead, including our marketing spend, we are able to offer the most competitively priced winches to our customers.
  • A large proportion of the price you pay is reflected in the material and production costs. By streamlining our transport and warehousing operations, you avoid incurring any additional costs from the moment our winches leave the factory gate;
  • Owning and controlling our UK warehousing operations allows us to hold significant levels of stock. This means when you need to place a large order with us, you won’t have to wait. Your delivery takes place without delay;
  • We are also proud to run a small dynamic team, there’s no bureaucratic hierarchy so things are done, promptly, according to your needs, not ours,
  • Our passionate management team is only a call away, useful if you’ve got an urgent problem that needs resolving fast.

At WINCHMAX fully supporting our customers, even many years after purchase, is a core part of our business. We strive for industry-leading customer service and aim to answer your emails within 2 hours of receipt, Monday to Friday 9am-5pm (GMT). Should you ever need a part, even for our legacy winches, please email support@winchmax.co.uk or call +44 (0) 1986 899 264